Jeff West - FayJay World

The Jay in FayJay

Jeff West is the Jay in FayJay

Taster portfolio

Yggy digital artwork with ring looking right

Digiatl artwork panda with an icecream cone on its head resembling a unicorn horn

Original art print of baby dinosaurs under a clock saying bedtime

Didgital artwork of an alien space ship for an illustrated children's story

Digital watercolour of an elephant character in a suit with a case

Digital watercolour style hamster artwork

Unframed original art print of Dancing Fairy Styracosaurus Dinosaur Black Glitter on Ruby by Jeff West

Digital watercolour paint style illustration of a jackdaw and a cherry tomato

Photo of Icland landscape with illustrated T-rexx

You may also jump straight down this page to my full artwork portfolio. Or leap there in its own gallery.

The face behind the faces

A few headshots of me in my natural habitats.

Jeff West at a London art installation — Jeff the Maleficent artist

Jeff West at MIDI controller keyboard in his music studio — At a different keyboard, sequencing, sampling and synthing

Jeff West standing in front of his portrait on a billboard — Poster boy? Pin-up? Photoshop

Jeff West with a pteranodon overhead — Duck! (Pteranodon!). I always make room for palaeo creatures

Jeff West is an artist at FayJay — Up the down escalator

Jeff West photo portrait outdoors with graffiti — Shades of grey, plus pink

The background

With a professional career path spanning from CAD system applications and vehicle design in automotive and aeronautical businesses (the likes of Jaguar, McLaren F1 and Airbus) to web design and animation, I bring the groundedness, eye for detail and methodical thinking of a creative engineer to FayJay.

I make sure every project we undertake is well-constructed, sticks to the brief and will indeed be able to fly.

Newsflash! 'LOOKING FOR MY EYE' picture book dummy is ready for an agent

The PDF dummy book of Looking for My Eye by Jeff West is ready for agents who are open to queries. It is available to view/download on a password-protected web page.
If you are interested, please contact me for access.

This is the story of Yggy, a soft anthropomorphic soft toy, who wakes one morning to realise he is different. He embarks on a quest to find what he has lost, or thought he had lost, no never lost?

Looking for My Eye is a funny and quirky story, reflected in the text and pictures, with a sensitive message about self-worth.

You can also read the extended backstory ‘elevator pitch’ here.

Looking for My Eye front cover image artwork

Digital illustration for Yggy Looking For My Eye, picture book written and illustrated by Jeff West.

Dummy book rough of Yggy being told by his friends that something is wrong

Yggy digital artwork with two eyes and a huge grin looking towards the viewer

This life

Illustrating, designing, writing and making art allows me to connect with the more spontaneous and artsy side of myself, which is hugely important for my must-have creative desires while being grounded in the reality of making something useful for our customers.

My style

I produce mainly digital art in a range of styles. Childhood inspiration is rooted in illustrated books often rendered in the “Golden Age of Illustration” style. I am influenced not only by picture books but non-fiction art—particularly natural history works, encyclopedias and the like.

Cartoons, both animated in films and TV, and comic strips have driven the occasional quirky humour that is rarely missing from my work—for those viewer who, like me, are drawn to multi-layered art that rewards repeated viewing to retrieve what the casual observer may have missed.

My tag line would be ‘Art for kids and kids at heart’. Visit our blog for more articles about our inspirations.

My other career hat is that of a technical author and marketing content producer, which keeps me at the sharp end of document design and layout, web content and UI trends and a lot of video shooting and editing, and product image photoshopping.

I write and illustrate for the creative kids and the adults who have to read the same story over and over to them. My stories and illustrations provide a safe and stimulating point of contact for the daily ritual of storytelling with works that are quirky, humorous and full of easter eggs. The adventure never stops!

Animals are a great love of mine, especially dinosaurs. I specialise in dinosaur illustrations both cartoony and through paleoart. For example, Dinobunny, my line of greetings cards, mixes the ferocity of dinosaurs with the cuteness of bunnies … and vice versa. Visit my DinoBunny website for a look at the original drawings and sketches.

I’m a huge music buff and synth-pop connoisseur. In my free time, I write and produce my own songs. Check out my IntroOutro website for some tunes, though head to the lyrics section first! Warning: Non-singer songwriter!